Weekly Roundup: Where Will Apple's Next $70 Billion in Revenue Come From?

by Aaron Brethorst | November 02, 2013

Welcome to our weekly roundup! With Apple's last batch of product announcements for the year behind us, it seems clear now that we'll have to wait until 2014 to see a new Apple TV, an iWatch, or an actual Apple television. But that's alright, because we have a ton of cool, new toys to play with until then. The iPad Air is ridiculously light, and, after having played with one yesterday, it was actually a bit tough for me to say definitively that I'd rather go for a retina iPad mini, but I do love that smaller form factor.

Apple also announced quarterly earnings this past week, and included some interesting nuggets of information in their earnings call, like the fact that they intend to introduce new product categories in 2014. It's impossible to say what Apple will introduce until they do, but smart money would indicate either a TV, a revamped, programmable AppleTV, or a wearable. Whatever they introduce, it'll have to be something with a lot of appeal, given that Apple needs to add something like $70 billion (not a typo) in annual revenue to merely keep pace with their incredible growth over the past couple years.

Best,
Aaron


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